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Title page for etd-0716104-172728


URN etd-0716104-172728 Statistics This thesis had been viewed 2598 times. Download 1363 times.
Author Shih-hong Lin
Author's Email Address g9105016@ms2.ttu.edu.tw
Department Management Business Administration
Year 2003 Semester 2
Degree Master Type of Document Master's Thesis
Language English Page Count 91
Title THE IMPACT OF TIME-BASED MANUFACTURING AND MASS CUSTOMIZATION PRACTICES ON VALUE TO CUSTOMER—AN EMPIRICAL INVESTIGATION OF SMALL AND MEDIUM ENTERPRISES
Keyword
  • value to customer
  • Time-based manufacturing practices
  • mass customization
  • mass customization
  • Time-based manufacturing practices
  • value to customer
  • Abstract Case and industry studies have increased our understanding of time-base manufacturing and mass customization and focused our attention on their key component practices. Mass customization capabilities enable firms to design, produce, and deliver a high volume of differentiated products that meet specific customer’s needs in a timely manner and at close to mass-production prices. A critical part of mass customization is simultaneously achieving customer responsiveness, cost efficiency, and high volume production in the manufacturing system. This research provides a framework to understand the impact of time-based manufacturing practices and ways to attain mass customization on mass customization and value to the customer. Data were collected from small and medium manufacturing firms of various size, location, and industry to test the relationships in the framework. The primary research method is structural equation modeling using AMOS. The study indicates that firms with high levels of time-based manufacturing practices have high levels of mass customization and value to the customer. Furthermore, firms with high levels of ways to attain mass customization have high levels of mass customization. Also, firms with high levels of mass customization have high levels of value to customer.
    Advisor Committee
  • Kun-huang Yeh - advisor
  • Dong-sheng Chang - co-chair
  • Hao-erl Yang - co-chair
  • Files indicate access worldwide
    Date of Defense 2004-07-08 Date of Submission 2004-07-16


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